1. What Personal Information We Collect

When you visit the King Louie website, create an account, make a purchase, or contact customer service, we may collect the following information:

Identity and Contact Information: Your name, shipping address, billing address, email address, and phone number.
Account and Order Information: Your username, password, purchase history, order status, and payment preferences (payments are processed via secure third-party payment gateways; we do not directly store your full credit card number).
Technical and Browsing Data: Your IP address, browser type, device information, pages visited, and website usage data collected via cookies.
Customer Support Records: The content of communications when you contact us via email, social media, or phone.

2. How We Use Your Personal Information

We collect and process your personal information primarily for the following purposes:

Fulfilling Orders: Processing, shipping, and tracking your orders, as well as handling returns and refunds.
Account Management: Creating and managing your online store account.
Customer Service: Responding to your inquiries, addressing complaints, and providing after-sales support.
Marketing: Sending you newsletters, promotional offers, and the latest fashion news with your consent (Opt-in), which you can unsubscribe from at any time.
Website Optimization and Security: Analyzing website traffic, improving user experience, preventing fraudulent activities, and ensuring website system security.

3. Information Sharing and Third-Party Disclosure

We highly value your privacy and will never sell your personal information to third parties. We only share data with third parties under the following necessary circumstances:

Logistics and Delivery Service Providers: Courier companies such as DHL, so they can accurately deliver packages to you.
Payment Service Providers: Used to securely process your online payment transactions.
IT and Technology Service Providers: Third-party technical partners who assist us in operating the website, hosting databases, and sending emails.
Legal and Regulatory Compliance: We may disclose relevant information to protect our legal rights when required by laws, court subpoenas, or government regulatory authorities.

4. Cookies and Tracking Technologies

Our website uses cookies and similar technologies to collect browsing preferences, remember items in your shopping cart, and analyze website traffic. You can refuse or manage cookies at any time through your browser settings, though doing so may affect your ability to use certain features of the website properly (such as staying logged in or checking out).

5. Your Personal Data Rights (Under GDPR)

As a user in the EU and related regions, you have the following rights regarding your personal data:

Right of Access: You have the right to request confirmation of whether we are processing your personal data and to obtain a copy of such data.
Right to Rectification: You have the right to request the correction of any inaccurate or incomplete personal information.
Right to Erasure (Right to be Forgotten): Under certain conditions, you have the right to request the deletion of your personal data.
Right to Withdraw Consent: For marketing activities based on your consent, you have the right to withdraw that consent at any time.

If you have any questions about King Louie’s privacy policy or wish to exercise any of the rights mentioned above, you can contact them through the customer service channels provided on their official online store.